Scoop & Roll

Pastel ice cream packaging design with retro typography on pink background

Project overview

Scoop & Roll wanted an ice cream shop brand that felt different from typical chains and showed the care they put into making everything by hand. I designed a playful identity with pastel colors and retro typography that feels like summer nostalgia and makes every photo Instagram-worthy.

Project type

Complete Brand Identity

Year

2023

Role

Lead Designer

Client

Scoop & Roll - Austin ice cream shop